European Business
  • HOME
  • SUSTAINABILITY
  • INVEST
  • MARKET
  • PARTNERSHIP
  • INNOVATION
  • PEOPLE
  • INSIGHTS
No Result
View All Result
European Business
  • HOME
  • SUSTAINABILITY
  • INVEST
  • MARKET
  • PARTNERSHIP
  • INNOVATION
  • PEOPLE
  • INSIGHTS
No Result
View All Result
European Business
No Result
View All Result
Home < INDUSTRIES Consumer

Beiersdorf and WWF Germany enter into a strategic partnership

by Marie Weil
April 1, 2022
A A
Share on LinkedinShare on Twitter
  • WWF and Beiersdorf agree on transformative partnership for 3 years
  • The objective is to strengthen the holistic approach to sustainability within the company and in its supply chain
  • The focus topics are climate protection, the regenerative use of water, the circularity of materials as well as sustainable use of land

Berlin/Hamburg, March 31, 2022 – World Wide Fund for Nature (WWF Germany) and the skin care company Beiersdorf are intensifying their cooperation and entering into a strategic partnership. The partnership, which will initially run for three years, not only focuses on the important issue of climate protection but also on the fields of regenerative water environments and fully circular resources, thereby contributing to a circular economy.

The nature conservation organization will advise Beiersdorf on the expansion of existing targets and the definition of additional ones, in order to strengthen the holistic approach to sustainability within the company:

  • Beiersdorf is striving for a climate-caring future and is reducing greenhouse gas emissions throughout its entire value chain.
  • Beiersdorf is striving for sustainable use of water, both in its own business operations and in the supply chain.
  • Beiersdorf is striving to use fully circular resources for its products and packaging and aims for sustainable land use in the production of its plant-based raw materials.

WWF Germany is already advising Beiersdorf on its climate strategy since 2016 and has been closely involved in the development of the company’s science-based climate target for the Consumer Business Segment: reduction of greenhouse gas emissions (Scope 1-3) by 30% in absolute terms by 2025. Beiersdorf describes the holistic approach to climate protection as its “Climate Care” mission. Furthermore, WWF Germany and Beiersdorf have already been working together in two projects dedicated to sustainable palm oil cultivation and local nature and species conservation in Malaysia and Indonesia. 

Transformative partnership

“Companies play a crucial role in stopping the ongoing loss of biodiversity,” says Dr. Martin Bethke, Managing Director Markets and Companies at WWF Germany. “They have a direct impact on accelerating the transition to an economy that can function within the planetary boundaries. This includes driving transformation for a sustainable future in their operations and value chains, as well as in their market and regulatory environment. WWF is pleased to be doing this with Beiersdorf directly in the company and in the supply chain.”  

Jean-François Pascal, Vice President Corporate Sustainability at Beiersdorf explains: “As a global skin care company we find it essential to contribute – not only for our consumers, but also for society and our environment. With our Sustainability Agenda CARE BEYOND SKIN we have set ourselves ambitious targets and are vigorously pursuing these. Through our partnership with WWF Germany and with their expertise and critical eye, we intend to further strengthen our sustainability approach in the areas of climate care and the responsible use of water and resources.”

Climate care as core component

As part of the transformative partnership, Beiersdorf aims to develop a science-based net zero target building on its already existing 1.5-degree compatible climate target. In addition to using renewable energy, the main measures for reducing greenhouse gas emissions include the reduction of emissions from the use of raw materials, the use of recycled materials for packaging as well as an increased sourcing of natural raw materials from sustainable sources. These comprehensive measures throughout the company’s entire value chain are a core component of Beiersdorf’s “Climate Care” mission. 

Care for ecosystems through sustainable use of land and water

Together with WWF, Beiersdorf will promote a science-based approach to the regenerative use of water in the supply chain. Additionally, common supply chain measures are designed to ensure the sourcing of deforestation-free and renewable resources directly at the beginning of the supply chain. The aim is to prevent the loss of biodiversity through deforestation and to prevent the conversion and destruction of natural ecosystems. This effort considers the company’s key agricultural raw materials: Palm oil, paper, soy and coconut. 

In West Kalimantan, Indonesia, WWF and Beiersdorf have implemented a project with smallholder farmers in 2018. The project’s objectives are to prevent further deforestation, promote the sustainable cultivation of palm oil and to improve the livelihoods of smallholder farmers and their families. The second project, which WWF and Beiersdorf are realizing together with Beiersdorf’s supplier Evonik since 2019, is located in the conservation area Tabin, Sabah, Malaysia. This nature reserve is a vital habitat for several rare and endangered species, such as Orangutans, Borneo Elephants and the Sunda Clouded Leopard. The Tabin project entails three parallel approaches: Protecting existing forests and the species living there, promoting sustainable palm oil production in the adjacent plantations and restoring degraded land to create essential ecological corridors for local wildlife.  

Tags: < ESG | Sustainability

Related Industries

Consumer

L’ORÉAL INVESTS IN BIOTECHNOLOGY VENTURE TO SCALE DEVELOPMENT OF PLANT-BASED INGREDIENTS FOR SUSTAINABLE BEAUTY

March 22, 2023
Consumer

Harnessing the power of plants to decarbonise our data centres

March 21, 2023
Consumer

Amazon pays millions of euros in corporate tax across Europe

March 8, 2023
Consumer

ELC Partners with boom! to Empower Women in Supply Chain in the UK and Worldwide

March 7, 2023
Consumer

Amazon named as a “Top Employer 2023” in Europe

March 1, 2023
Consumer

PPG supports the Finnish Science Centre Heureka and its ‘Power of Play’ exhibition

February 7, 2023

Schneider Electric investing €40 million in new smart factory in Hungary

March 23, 2023

...

Danish Carlsberg brewery saves 1 billion litres of water with new technology

March 23, 2023

...

Leasys and Free2move Lease Consolidation: New Top Leadership Announced

March 3, 2023

...

Harnessing the power of plants to decarbonise our data centres

March 21, 2023

...

Alstom’s Virtual Universe: bringing rail innovation to life in a digital world

March 24, 2023

...

L’ORÉAL INVESTS IN BIOTECHNOLOGY VENTURE TO SCALE DEVELOPMENT OF PLANT-BASED INGREDIENTS FOR SUSTAINABLE BEAUTY

March 22, 2023

...

Allianz to invest in 960MW offshore wind farm He Dreiht in the German North Sea

March 24, 2023

...

Interview with Vincent Graziani, CEO, IDEX Biometrics

March 2, 2023

...

SGS Signs Agreement to Sell its Automotive Asset Assessment and Retail Network Services Operations to Macadam

March 3, 2023

...

Choy van der Hooft-Cheong becomes new chair of Talent naar de Top

March 11, 2023

...

Asia Pacific Business Asia Pacific Business Asia Pacific Business

EUROPEAN BUSINESS is a premier source of corporate news, business information and insights across broad spectrum of industries in Europe and worldwide.  We are one of the members of the Business World Network.

RESOURCES

  • HOME
  • SUSTAINABILITY
  • INVEST
  • MARKET
  • PARTNERSHIP
  • INNOVATION
  • PEOPLE
  • INSIGHTS

CONTACT US

EDITORIAL:     editor # european-biz.com

PARTNERSHIP:     partnership # european-biz.com

HUMAN RESOURCE:     hr # european-biz.com

* (replace # with @)

  • Official Site

Copyright © EUROPEAN-BIZ.COM All rights reserved.

No Result
View All Result
  • HOME
  • SUSTAINABILITY
  • INVEST
  • MARKET
  • PARTNERSHIP
  • INNOVATION
  • PEOPLE
  • INSIGHTS

Copyright © EUROPEAN-BIZ.COM All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist